ASMALLWORLD AG subsidiary First Class & More launches new Smart Luxury Travel App for iOS


ASMALLWORLD AG / Key word(s): Product Launch

12-Sep-2019 / 07:15 CET/CEST
Release of an ad hoc announcement pursuant to Art. 53 KR
The issuer is solely responsible for the content of this announcement.

Press release

ASMALLWORLD AG (SWX:ASWN) subsidiary First Class & More launches new Smart Luxury Travel App for iOS


Zurich, 12.09.2019 - ASMALLWORLD AG (SWX: ASWN) subsidiary First Class & More today launches a new iOS app that enables users to discover exclusive travel deals, mileage offers and insider strategies directly on their mobile phones. The app is available in German and is also open to non-members.


ASMALLWORLD AG (SWX: ASWN) subsidiary First Class & More today launches a new app for iOS. Users will now be able to access the extensive Smart Luxury Travel offering directly from their smartphones; expanding the website, email newsletter and social media presence as a fourth communication channel for the company.

The new app enables users to discover the latest travel deals, offering extensive personalisation settings and filter options - making it even easier to access specific travel deals from the overall offering.

The app contains the best travel offers, including flights, hotels, as well as airline and hotel loyalty programs. These can be filtered by destination, booking class, airline alliance and other criteria, allowing users to tailor the app to their own needs, seeing the most relevant news first.

Non-members can also download the app and have access to around 50% of the content. The best offers, however, remain reserved for premium members of First Class & More.

The app is now available for download in the AppStore. An Android version will follow in a few months, as will the launch of the English version.

This press release and further information can be found at


Jan Luescher, CEO
Bellerivestrasse 241
CH-8008 Zurich



Our vision is to build the world's leading travel & lifestyle community, focusing on experiences: the modern-day definition of luxury.

Centred around the ASMALLWORLD social network, we operate a digital travel & lifestyle ecosystem which enables and inspires our members to make new connections, travel better, and experience more.

Members of the ASMALLWORLD social network connect through our app and website, where they can meet other members, engage in online discussions, receive travel and lifestyle inspiration, and enjoy a wealth of travel privileges.

Members also meet in person at over 1000 global ASMALLWORLD events every year, ranging from regular get-togethers in major cities around the world, access to exclusive launches, shows, galas, soirees, exhibitions, major global sporting events, and larger flagship weekend experiences hosted in iconic destinations such as Saint-Tropez, Marbella, and Gstaad.

Other businesses of the ASMALLWORLD travel & lifestyle ecosystem are:

First Class & More, a subscription-based smart luxury travel service that allows members to enjoy luxury travel at insider prices

LuxuryBARED, a luxury hotel booking platform offering a curated collection of the world's best hotels and exclusive booking upgrades and privileges

The World's Finest Clubs, a nightlife concierge that offers its members VIP access to the most exclusive nightlife venues around the world

ASW Hospitality, a hotel management company that operates the ASMALLWORLD Hotel Collection and manages the iconic North Island resort in the Seychelles

For more information, please visit:

End of ad hoc announcement

show this